Franchise Opportunities

GREEN IS THE NEW GOLD!

Whether you’ve just experienced a relaxing massage at one of our locations or are interested in the Massage Green Spa™ message as a business opportunity, we appreciate you taking the time to learn more about this tremendous concept.

Massage Green Spa™ is positioned to outpace the competition with our membership-based business model, east cost of entry, value positioned concept, easy real estate, low overhead, beautiful distinctive retreat design and multiple revenue streams.

Owning a Massage Green Spa™ franchise has an amazing opportunity for personal and professional growth. It most importantly focuses on the ever changing wellness revolution. By combining massage therapy with an eco-friendly environment, we have addressed the need for improving both our internal and external health. â€‹
 
Why Choose Massage Green Spa™

Whether you’ve just experienced a relaxing massage at one of our national spa locations or are simply interested in exploring Massage Green Spa as a potential business opportunity, we appreciate you taking the time to explore our developed concept. We have catapulted into one of the fastest growing national franchise businesses in the country and we assert that although our affordable luxury concept was created by us, investors like YOU are the reason for sustainability!

Owning a Massage Green Spa franchise affords you the benefit of low-cost entry, ease of operations and a great opportunity for personal and professional growth. The model creates synergy by blending low-cost massage and facial services with an eco-friendly environment and has encapsulated the need for improving both our internal and external health.
 
Our first unit opened in Dearborn, Michigan in 2008 and less than 5 years later, we have reached the 500 spas in development mark. As a direct result of our operational awareness and concept design, we firmly assert that by 2015 we will have over 1000 Massage Green Spa locations in national development – and this is just the beginning! As we continue to grow and partner with developers, franchisees and of course valued employees, we plan to make it our mission to leverage our low-cost concept into the “Best Value in America!”
OUR COMMITMENT TO THE ENVIRONMENT
Massage Green Spa operates on a very simple principle – we desire and strive to create:
Heathy Buidling, Healthy Bodies.
We believe that in order for our valued customers to experience the full healing power of a therapeutic massage or facial session, they need to be in an environment that cultivates cleanliness and reduces stress. This is why all of our national clinics are constructed from mostly eco-friendly building materials. Items like the ones listed below, provide the essential basis for our clientele to relax and breathe easier.

•    Recycled drywall
•    Zero VOC pain
•    Recycled cellulose insulation and ceiling tiles
•    Engineered cultured stone and granite
•    Porcelain tile
•    Low consumptive lighting
•    High efficiency furnaces and water heaters
•    Purified water


Expanding into our lines of service, we only use hypoallergenic lotions, oils and facial products that remain chemical and preservative free. All of our table linens and towels within the spa are eco-washed and monitored to endure that harsh chlorines and other water chemicals have either dissipated or been eliminated prior to entering our spa environment. We believe that purity is of the utmost importance and while at Massage Green Spa, our clientele have found our services to whisk away stress, but more importantly allow them to detoxify and simply leave our spas feeling refreshed and rejuvenated.
WHY CHOOSE FRANCHISING

Franchising commands a staggering 43% of the nation’s total retail sales and service dollars. It is an employment engine on fire and produces wealth right through economic decline. You don’t need an MBA to succeed and everyone is in it together to win. Franchising is the profitable muscle machine that plows through challenge and persistently produces success.  It also consistently achieves record growth across the nation and around the world. Franchising truly is a fiscal movement of broad based business. Franchising offers the expertise of a reputable, successful business system and established products while entering into a franchise agreement. In a franchise agreement, the franchisor licenses franchisees to use trademarks, service marks, logos or advertising to identify its franchisees’ business. The franchisee pays an initial fee and royalties thereafter to do business under the franchisor’s name and system.
FACTS ABOUT THE MASSAGE INDUSTRY

It is a fact – every year, more and more people rely on therapeutic massage and bodywork for relaxation, pain management, health concerns rehabilitation and overall general wellness. In fact, the earliest written records of massage therapies date back to 3,000 B.C.E. Today, more than 250,000 massage therapists provide more than 140 billion massages annually in the United States. To help you better understand this rapidly-growing field, we’d like to share some information with you:

Today, 39 million American adults, more than one out of every six – get at least one massage per  year.     
Source – American Massage Therapy Association (AMTA), Fact Sheets

REASONS FOR MASSAGE
• Stress/Relaxation (33.33%)
• Medical (33.3%)
• Pampering (16.67%)
• Other (16.67%)

Source – American Massage Therapy Association (AMTA), Fact Sheets

Seventy-nine (79) percent of 25-35 year olds would like their healthy insurance plan to cover massage.
Source – American Massage Therapy Association (AMTA), Fact Sheets

Because massage and bodywork directly (or indirectly) affects every system of the body, it promotes healthy, prevents illness and injury and has also been proven to speed recovery. Below are some areas outlined that therapy specifically targets:
• Relieving back pain
• Boosting immune system
• Reducing anxiety
• Lowering blood pressure
• Treating migraine headaches
• Decreasing carpal tunnel symptoms
• Easing post-operative pain
• Alleviating side effects of cancer**

Source – American Massage Therapy Association (AMTA), Fact Sheets

It has also been prove that companies who offer massage therapy to their employees have significant increases in human resource retention, job satisfaction and improved customer service metrics. Firms like All State Insurance, Best Buy, Cisco Systems, FedEx, Gannet (USA Today), General Electric, Hewlett-Packard, Home Depot, JC Penny, Kimberly-Clark, Texas Instruments and Yahoo all invest in annual massage campaigns for their employees for these very reasons listed above.


THE MASSAGE GREEN SPA ATTRACTION

Massage Green Spa has innovated the healthy and wellness sector by combining multiple streams of income under one business roof! We offer member, non-member, out of town, holiday and introductory rates for every level of consumer. The best part about our affordability model is that our membership services are essentially pay-as-you-go! We believe that in today’s retail economy the last thing a massage therapy business should focus on is creating the hectic stress of a membership term, fees or cancellation costs should a member have to move out of state or forfeit a membership for any reason.

Additionally, we consistently work to deliver the highest quality services to our customers in the massage businesses by hiring the most qualified and well-rounded therapists who will be able to support our corporate and franchise vision. As our potential national franchise partner, our seamless entry model allows you to learn the following from ground-up construction to customer satisfaction:

EASY COST ENTRY

• National leverage in site selection and leasehold development
• Simple operations model without any shrink or expiration on inventory
• Expert franchise team with over 75 years of franchise experience in 10 national chains
• Introductory and membership pricing at one of the nation’s most affordable rates
• Recurring revenue with membership base
• Fantastic margins with attractive returns (ROI)

As a franchise partner, we know that your primary mission is to get your business up and running as quickly as possible. This is why we make you eligible to take advantage of all corporate services listed below:

• Site selection
• Design and construction
• Marketing
• Financing
• Training
• Grand Opening Program

Our Massage Green Spa continued franchise support offers the following (but not limited to):

• Training
• National and regional advertising
• Operating procedures and assistance
• Ongoing supervision and management support
• Increased spending power and access to bulk purchasing
• A community of like-minded individuals that are as passionate about your success as you are
THE FRANCHISE QUALIFICATION PROCESS

Qualifying tor a Massage Green Spa is easier than most other national franchise chains in the United States.
While certain benchmarks for finances must be achieved, we assert that these are much lower than most
other massage providers and other retail franchise concepts alike. To become an approved area developer
or single unit franchisee, please follow the process outlined below:

PREQUALIFYING INFORMATION

Single-Unit Franchise
• Liquid capital $70,000 (for franchise fee and initial operating costs)
• Net Worth $1 25,000

Area Development or Multi-Unit Locations
• Liquid capital $200,000
• Net Worth $500,000

Once you have reached these prerequisites, simply follow rt1e step-by-step approach outlined below:

STEP 1-FRANCHISE APPLICATION
Your approval process begins with an accurately filled out franchise application. The information required
herein, allows Massage Green International Franchise Corporation to better understand your financial and
fiscal assets to move f01ward in capitally qualifying you as a franchise candidate. Please dick on the link
to access our free application.

STEP 2-APPLICATION SUBMISSION
Once you have accurately completed your franchise application, simply scan and email it (along with all
ancillary information) to info@massagegreen.com

STEP 3 - SELECTION PROCESS
Our team of corporate executives will personally review your application for completeness and content
If you are approved as a franchise or area development candidate, you IMII be contacted by a member of
our executive management team. Most applications are reviewed 1Mtllin the same week they are submitted,
however please allow up to 5 business days for a potential response from a member of our team.

STEP 4- FRANCHISE REVIEW PROCESS
If you are selected as a franchise or area development candidate, you will directly interact 1Mtll a member or
members of our corporate executive team. You IMII be scheduled for a series of telephone. conferences and
other correspondences with our development leaders, where you will learn more about the Massage Green
Spa operations model, company history and our commitment to maintaining social responsibility through our
operation.

STEP 5 - FRANCHISE DISCLOSURE DOCUMENT (FDD)
You IMII have an opportunity to review our Franchise Disclosure Document (FDD) and gain more understanding
on What allows Massage Green Spa to be so successful, insight into site development and other pertinent
information to help you make an educated decision towards franchising with our brand.

STEP 6 - INTRODUCTION TO FRANCHISE COMMUNITY AND MARKET TOUR
While you may have been fortunate enough to recognize this great opportunity before you prior to this step,
we offer you a chance to directly speak with active area development and franchisees within the Massage
Green Spa Family. Each individual will have a different story to tell, however the common theme that you will
hear from all of them is their dedicated passion to the Massage Green Spa system and personal growth that
has taken place while on this journey.

You will also be scheduled to report to either California or Michigan (based on Where you reside in the
country) to interface with active Massage Green Spas in our two largest markets, understand the basics of
the people that help drive this company, finalize your day 1Mtll a massage at one of our luxurious spa
locations and last but certainly not least - meet our corporate executive members and become qualified by
our Massage Green Spa CEO personally.

YOUR OPPORTUNTY FOR SUCCESS- GREEN IS THE NEW GOLD

Territory within the United States is selling out fast and we firmly believe that current area developments shall
be fully sold out before the fall of 2013 and franchise sales to reach 1000 spas by 2015. We encourage you
to pursue this avenue of financial freedom as quickly as you may, and wish you the best of successes in no
matter What path you may take. With our concept in such high demand, don't miss out on your opportunity to
harness this revolution. Please contact us today to learn more about franchise and area development site
still available in your area, as well as nationally!
YOUR ESTIMATED INITIAL INVESTMENT
 
Type Of Expenditure Amount
Initial Franchise Fee $45,000
Leasehold Improvements $10,000 - $85,250
Initial Lease Payment $5,000 - $15,000
Furniture and Fixtures $10,500 - $20,000
Equipment, including POS System Computer, Software and Set-Up $3,500 - $6,000
Signage $3,500 - $7,000
Travel and Living Expenses While Training $2,000 - $5,000
Security and Utility Deposits $500 - $1,000
Grand Opening Advertising $6,000
Opening Inventory and Supplies $1,000 - $3,500
Insurance Costs $1,000 - $1,500
Miscellaneous Opening Costs $1,000 - $4,000
Additional Funds - Three Months Working Capital $10,000 - $15,000
TOTAL ESTIMATED INITIAL INVESTMENT $99,000 to $214,250
Is Massage Green Spa franchise the right opportunity for me?
If you are passionate about health and wellness, helping others live a healthy lifestyle while building a business in an industry that is on the forefront of booming, then Massage Green Spa may be the right choice for you.  Our spa revenue is driven by a membership revenue model that assures a significantly higher level of consistency to other spa revenues.  We look for people who understand the power behind massage therapy which is a service that promotes and improves health, provides relaxation and overall well-being fro the consumer.  You have to meet our minimum financial requirements in order to qualify for Massage Green Spa franchise.
 
What services does Massage Green Spa offer to guests?
Massage Green Spa offers an environment focused on healthy living and provides many modality services to our guests.  The menu of services includes facial treatments, Massage treatments such as Swedish, deep tissue, prenatal, hot stone, aromatherapy, reflexology, sports and trigger and tender point.  These services allow our guests to escape and de-stress their tired, aching muscles while experiencing the endless benefits of a continuous massage regimen.
 
What are the financial requirements for becoming a Massage Green Spa franchise?
Becoming a Massage Green Spa franchisee requires a minimum liquid capital of $70,000 in the form of cash or securities that can be quickly converted to cash.  In addition, a minimum net worth of $125,000 is required in the form of assets that can be used as collateral for a loan.  This level of capital is required in order to help ensure the spa is appropriately capitalized.
 
What is the cost of opening a Massage Green Spa?
The Initial Investment for opening a Massage Green Spa in the U.S. is estimated between $99,000.00 and $214,250.00.  This amount includes the franchise fee, leasehold improvements, equipment, furniture, inventory, grand opening marketing, insurance, training, supplies and three months of working capital.
 
What is the initial franchise fee?
The franchise fee is $45,000 for a single franchise and $90,000 for a three store package.
 
What is the royalty and marketing fees?
Royalties are 6% of gross sales paid by you to corporate.  Advertising Fees are the greater of $3,000.00 per month or %5 of your monthly sales, paid by you to local advertisers.
 
Does Massage Green Spa offer financing?
We recommend that you seek financial from a local financial institution.  Massage Green Spa can assist you in financing the equipment portion of the loan by introducing you to third-party leasing companies who are familiar with our business.  Additionally, Massage Green Spa is listed on the Small Business Administration’s franchise registry, which can expedite the SBA lending process.
 
What kind of background is required for spa owner?
Massage Green Spa is looking for energetic individuals who enjoy working with people.  Ideal candidates should have an entrepreneurial spirit, solid business and sales skills, and play an active role in the communities in which they live and work.  A background in the spa industry is not needed.
 
What type of training is provided?
Initial Training consists of 3-4 weeks of hands on training (depending on your experience) that will prepare you to build and operate your spa.  We also provided five days of support during your spa’s grand opening.  You training will cover everything from the day-to-day operations to managing and owning a spa.  Massage Green Spa franchisee training program allows franchisees, without spa experience, to succeed as business owners.
 
What happens after I submit my application?
Once you submit your application, a Franchise Development Representative will contact you to begin the discovery process.  There will be an exchange of information, a review of your application, once approved you will receive a Franchise Disclosure Document, than a visit to corporate headquarters will be coordinated for you to tour stores and meet with the management team.  You can contact us at any time along the way with questions by calling us at 248-538-1000.
 
Are there international franchise opportunities available?
Yes.  In international markets we seek franchise relationships with well-established companies with existing operations, management and resources to develop Massage Green Spa brand in the entire country.  To contact us regarding your interest in an international market, fill out the application process.
 
How do I find a site for my spa?
Finding the right location for your spa is one of the key factors that drive the success of your business.  We can help you by identifying and approving retail locations that fit our requirements.  We work with real estate brokers, attorney’s and companies that will help with your site and assist you with lease negotiations.
 
What is the size of each Massage Green Spa?
The ideal size for a Massage Green Spa is 2,000 square feet in a class “A” retail space, preferably a lifestyle center.  However, we are successful in other non-traditional locations that may not be defined as a class “A” retail space.  Our clinics range from 1,500 sq. feet to 3,200 sq. feet.
 
What are the licensing requirements for owners and operators?
Licensing varies from state to state.  It is your responsibility to make sure state licensing requirements are met.  Typically, states require that the facility has a massage therapy license.
 
When can I expect my Massage Green Spa franchise to open?
Once you sign a lease, your Massage Green Spa franchise will be ready to open in 60-90 days.  We estimate from the time you sign the franchise agreement until the spa opens to be between three and six months.
 
Will I have a protected territory?
Yes.  Typically your territory will be approximately a three-mile radius around the location of your Massage Green Spa business.
 
How many team members are employed at each location?
You will be required to employ a minimum of 15 massage therapists, and two sales associates.  A General Manager is typically employed after 6 months to a year of operation so you can focus on growing the business.  Total staffing levels range from approximately 15 to 20 full-time employees.
 
Will I receive assistance in planning a Massage Green Spa Grand Opening?
Yes.  We have detailed a Marketing Manual that will support your Grand Opening and have been proven to be successful in other grand openings.  Our Director of Marketing will help you every stop of the way to ensure that you have covered every aspect of your planned Grand Opening.
 
What is unique about the top operators in the system?
The top operators are great leaders who build great teams.  These operators recognize the value of working “on” their business rather than working “in” their business.  They are very dedicated to community involvement and have aligned themselves with organizations that keep them and their business in view of the community.  They also are very dedicated to furthering the Massage Green Spa brand and commit themselves to following procedures and advice made available to them by the policies that are in place for the franchise system.
 
What differentiates Massage Green Spa from competitors?
Massage Green Spa is the only high-end spa franchise in the U.S. that can claim to be the “Best Value in America”.  Massage Green Spa is the model that sets us apart from other spas.  We are able to provide a consistent experience to every guest that visits a Massage Green Spa across the nation.  Our concept is based on results-oriented treatments, which are viewed more as a necessity rather than a luxury.  We do not offer hair services and therefore set ourselves apart from other salon/spas.  Most “high-end” spas are located in a hotel or resort setting, where Massage Green Spas are located in communities and lifestyle centers in a day spa setting.  Our pricing structure is significantly lower than the competition, which allows more guests to experience the spa on a more regular basis.
 
How has the economy affected spas and Massage Green Spa?
While the growth and new openings of many individual day spas have remained stagnant, Massage Green Spa continues to be the fastest growing Massage Therapy Spa in the country.  While some other franchise models have experienced some growth, Massage Green Spa has dedicated significant time and resources to planning and building a foundation to support Massage Green Spas around the country, building a “Brand Name” which has allowed it to not only grow, but also flourish in a down economy.
 
Do you offer discounts to Veterans for Franchise Ownership Opportunities? 
Yes. We are proud to participate in the International Franchise Associations VetFran Program, which provides special financial incentives to qualified veterans for franchise ownership. Please contact us to learn more.